Not sure what roll up banners are? A roll up banner, also known as a roll up banner, is a freestanding advertising display that comprises a banner – a wide strip of fabric or other material – with content printed on it and a base on which the banner can be rolled up, making it easy to transport.
These features make roll up banners one of the most practical and effective solutions for promoting your brand or products at trade fairs and conferences.
This is the short answer to the question “what is roll up banner?” But if you want more information about roll up banners, read on. Below you’ll find more details about roll up banners, the most effective opportunities to use them and some tips on how to create the perfect roll up banner for your needs.
Why is a roll up banner perfect for your business?
It’s easy to assemble: simply pull the banner up from the base and lock the assembly mechanism. All is ready in seconds.
Unlike other forms of promotion, installing a roll up banner is extremely simple. And once the goal is solved, it takes only a fraction of a second to disassemble the banner.
You won’t have to hire anyone to set up these banners, as anyone can do it. One can set up the entire banner in a short period of time without any hassle. Quick assembly is probably the main reason why companies prefer roll up banners over other marketing techniques.
It’s easy to transport: because it rolls up, a roll up banner is compact and extremely easy to transport.
Even though a roll up banner may seem large, it is extremely lightweight. Once the exhibition is over, you can easily disassemble the banner and place it right in the boot of your car.
So, another strength of a roll up banner is that it can be immediately packed up and easily transported to the storage place.
It’s inexpensive: if you’ve never used a banner in the past, you might be stunned to learn that roll up banner printing is extremely affordable. Compared to other marketing techniques, including online marketing, using roll up banners is cheap.
It’s durable: a roll up banner is durable, so you can be sure it won’t break or look ugly when you take it to different events. All the stands are designed to last, making them fantastic marketing tools for any business. Thus, banners are perfect for any business that wants to advertise their products and services over a long period of time.
It’s reusable: because it’s so easy to transport, a roll up banner can be printed once and reused multiple times.
Requires little space: whether you want to use the roll up banner at different exhibitions or you want to mount it in your shop, it requires little space. Generally banners are narrow and tall, which allows you to make a big impact on customers without taking up a lot of space.
How to create a perfect roll up banner?
As always, the success of a roll up banner depends on the high quality print but also on the information included on it.
- Choose one clear message: even if you have a lot of space to print on, you don’t have to load it with a lot of information. As with any communication, choose one key message and focus on it.
- Place your company logo at the top, as this is the most visible part of the banner. This area should also be used for the image or message you want to convey. At the bottom of the banner you can place your company’s website or other contact information.
- Use high-resolution images: this is important to avoid grainy images on the banner roll.
How does a roll up banner help you?
Increase your company’s visibility in crowded areas
A roll up banner can be considered the king of graphic advertising. With this customised advertising and graphic art medium, you can take your brand one step closer to your customers in a very fast way. Today’s customers are informed and to convince them to choose your company you need to come up with something highly functional, reliable and professional. With a roll up banner, you can create a great image of your business among people by combining it with custom graphic art. You can create a functional and eye-catching banner ad by adding your business logo, a marketing quote, your company’s slogan or anything else you think will be best for promoting your business.
Helps you make an impact on customers
With each passing day, the number of competitors increases and therefore it has become imperative for every businessman to consider a unique marketing strategy. If you don’t want your business to get lost among your competitors, then you need to take business promotion seriously to increase brand awareness before someone else takes your place. Simple roll up banner advertising benefits your business.
Find a range of roll up banners for practical and aesthetic needs
Roll up banners also give you the opportunity to market both indoors and outdoors, which is an added benefit. You can use these banners for indoor marketing in your office, retail spaces, point of sale, shopping centres and other in-house exhibitions. For outdoor advertising, you can display a roll up banner near exhibitions and any event you attend.
Promoting your products and services in the right way is key to attracting new customers and increasing overall sales at the same time. Using a roll up banner is one of the most effective, yet affordable, ways to promote your brand.